Product Launch

California Specialty Pharmacy offers a comprehensive program for assisting with new product launches. Our manufacturer partners rely on the expertise provided by California Specialty Pharmacy to seamlessly deploy their new market strategies. Some of these valuable services include the following:

  • Assistance in developing an effective distribution strategy prior to launch.
  • Assistance in developing a cohesive distribution strategy for target markets
  • Internal sales force support
  • Assistance educating physicians and patients about new therapies.
  • Assist in developing and implementing a compliance and persistency program.
  • Assist in collecting feedback and market dynamics for new product launches.